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The South African competitions site sends entrants their tickets, gives its sellers their login codes, and answers customer questions, all on WhatsApp through Sonar.
How competitions use Sonar
Made in South Africa
An AI Agent that answers your WhatsApp, day or night.
Send broadcasts, share one inbox with your team, and let Sonar's AI Agent reply to customers in your voice. Priced in rand, cheaper than the big names, with a South African team behind it.
Free trial: 50 contacts and 250 messages, and replies you type to customers are free. No card needed.
Hi, do you deliver to Hout Bay on Saturdays?08:41
Hi Lerato! Yes, we deliver to Hout Bay on Saturdays between 9am and 1pm. Order by Friday at 5pm and it's on the Saturday run. Shall I send you the menu?08:41 · AI Agent
Yes please!08:42
Here it is: example.co.za/menu. Anything else I can help with?08:42 · AI Agent
Answers in seconds, in your voice
Cheaper than Wati, AiSensy and respond.io in every month we compared
Rand pricing, pay with a South African card
South African support on WhatsApp and email
Works with your WhatsApp Business app, Shopify and your till
Already in use
Running on Sonar today
Launchbase
Launchbase runs WhatsApp for its property launches on Sonar: leads come into one inbox, and buyers get the launch news first.
How property teams use SonarOur own WhatsApp
Sonar's own number is answered by the same AI Agent you get. Ask it about prices, the free trial or anything else, and see how it replies.
Try the AI Agent on WhatsApp
See it in action
Everything you need, in one place
Real screens from Sonar. This is what running your own WhatsApp marketing looks like.
Campaigns
Send your own campaigns, on your schedule
Choose a message, pick who gets it, and send now or schedule for later. Sonar sends them out one at a time, tracks every message and skips anyone who has opted out.
- Add each customer's name and details automatically
- See who received, read and replied
- Marketing goes out the smart way for better delivery
AI Agent and Copilot
Reply in your own voice, in seconds
Your AI Agent answers WhatsApp messages for you, in your voice, following instructions you write. Until you switch it on, Copilot drafts every reply for you to check, and learns from what you change.
- Replies written in your own tone
- Train it with Copilot before you switch it on
- Exclude people, or mark VIPs for you to answer
Customer groups
Groups that keep themselves up to date
Set up a group once, based on things like tags, activity or how recently you messaged someone, and it updates itself every time you send. No spreadsheets, no out-of-date lists.
- Rule-based groups or hand-picked lists
- Import from a file or sync straight from Shopify
- Always see who you're allowed to message
Everything in one place
One place to message, chat and grow
All the tools to run WhatsApp as a proper marketing channel, without juggling five different apps.
Broadcasts
Send a campaign to any group of customers, now or scheduled, and track every message as it is delivered and read. Marketing goes out the smart way for better delivery.
Contacts & groups
Import from a file or Shopify, add tags, and build customer groups that keep themselves up to date as people change.
Message templates
Design the messages WhatsApp needs to approve, with a live preview, images and buttons, and reuse your saved images in a click.
Team inbox
Chat with customers in a shared inbox that works right next to the WhatsApp Business app, so nothing gets missed.
AI Agent and Copilot
A WhatsApp chatbot that replies in your own voice, included on Plus and up. Copilot drafts the chats you handle yourself.
POPIA consent, built in
Automatic opt-in and opt-out handling, a full consent record for every contact, and we stop you messaging anyone you are not allowed to yet.
Shopify import
Connect your store in a click and import customers straight from your orders, tagged and ready to message.
Reports & media library
See how your messages are performing at a glance, plus a place to store your campaign images, videos and PDFs.
Updates from your other systems
Your till, booking app or store sends order-ready, booking and delivery messages through Sonar, set up in minutes. How it works. On paid plans we also connect your own CRM, so contacts and opt-outs stay in sync both ways.
Live in an afternoon
From zero to your first broadcast
Four self-guided steps. No onboarding calls required.
Connect your number
Connect your WhatsApp Business number in a few guided steps, or bring one you already use.
Bring your customers
Import a file or sync Shopify, then organise everyone with tags and groups.
Write and choose
Write your message, pick who gets it, and let the consent rules keep every send POPIA-safe.
Send and track
Send now or schedule for later, then watch the deliveries, replies and results roll in.
Pricing
Simple pricing, messages included
Start free, no card needed. Plans in rand, with no setup fee or lock-in.
Starter
For small senders
R349/month
≈ £16* · $21*
- 10,000 messages a month
- 2 WhatsApp numbers
Plus
AI includedFor weekly senders
R1,499/month
≈ £68* · $91*
- 50,000 messages a month
- 5 numbers and the AI Agent
Growth
For teams on WhatsApp
R4,399/month
≈ £201* · $268*
- 150,000 messages a month
- 10 numbers and CRM integration
Scale
For high volume
R14,299/month
≈ £653* · $870*
- 1,000,000 messages a month
- 100 WhatsApp numbers
Plus WhatsApp's own charges, paid to Meta from your card: about R0.62 for a marketing message and nothing for replies until you pass 1,000 a month. See the rates
Past your plan's messages: R0.07 a marketing message and R0.02 an update, a login code or a paid reply.
Prices in rand. * Pound and dollar figures are estimates at today's exchange rate; Sonar bills in rand.
EnterpriseUnlimited numbers and custom integrations, from R24,999 a month
Talk to sales
Founding offer: 50% off your first 3 monthsUse code FOUNDER50 when you choose a plan. For the first 50 businesses, until 31 December 2026: 50 places left.
Start free trialSwitching from another WhatsApp tool?We'll move your contacts and templates to Sonar for you, free.
How switching works
Not sure which plan? Work out your monthly cost or see full pricing.
Sonar is built by Whats-Hub, a company owned by the Hout Bay United Football Community Trust, so the profit goes into football programmes that change young lives in Hout Bay.
Self-service by design
No agency. No hand-offs. You run it.
Managed services put someone between you and your customers. Sonar puts the whole channel in your hands, so you can launch a campaign the moment you have something to say.
- Own your numbers, contacts and messages
- Send on your schedule, not someone else's
- Messages included in a simple monthly plan
- Prefer a hand? Managed setup is a click away
Ready to run WhatsApp yourself?
Start your free trial in minutes. Connect your own WhatsApp number and send your first campaign yourself.